What
 does it mean to be a fan of an actor? To me it means the occasional 
euphoria and a series of disappointments. Sometimes I feel it is a curse
 to be a die-hard fan as it brings me much more heartburn than 
happiness.
I
 like a lot of actors but am a die-hard fan of Shahid Kapoor. Which 
means waiting for long periods for a new film of his since he does very 
few movies. And that is the least of my problems as a fan.
The
 real heartburn starts as soon as the promos of his upcoming film hit 
the screens / TV / internet. This means spending an enormous amount of 
time on youtube, twitter and other social networking sites (including 
NG) trying to get an idea of the audience reaction to the promos. A 
mostly positive feedback makes the sun shine brighter and negative 
feedback gives that horrible sinking feeling.
The
 beginning of the promos is also the beginning of the fear – the fear of
 the buzz not being good enough for a big opening weekend, the fear of 
the movie getting negative WOM. So each and every new promo brings its 
own excitement as well as more fear (and more internet surfing)
The
 best and worst time is when the release is only a couple of days away. 
The advance booking starts. This is the time of frantically checking out
 bookmyshow.com for the status of advance booking…..
Wednesday afternoon – nothing much happening!
Wednesday evening – is this all?!
Thursday morning – hmmmmm.
Thursday afternoon – this isn’t bad….or is it?
Thursday evening – oh God, what’s gonna happen tomorrow?!
Wednesday afternoon – nothing much happening!
Wednesday evening – is this all?!
Thursday morning – hmmmmm.
Thursday afternoon – this isn’t bad….or is it?
Thursday evening – oh God, what’s gonna happen tomorrow?!
Then
 the advance critics reviews start trickling in on twitter along with 
early audience reviews from places like Dubai and Fiji where the film 
releases a day or two early. One guy in Dubai called the movie a 
masterpiece! Yayyyy!! Wait……another guy just called it crap! Eeeks! 
Umm….not to worry…every movie has mixed WOM these days…haha!
The
 movie finally releases and boxofficeindia.com becomes as important as 
bookmyshow.com. How was the Friday morning opening? Did BOI say the word
 of mouth is mixed?! The agony of sitting in office all through Friday, 
frantically reading every critic and audience review that comes out with
 fingers permanently crossed. And then office is over and its straight 
to the neighbourhood theatre – its showtime!!
Or
 is it? The problem of being a die-hard fan is that one can’t even enjoy
 his/her favourite actor’s movie fully because half the senses are tuned
 to the reaction of the audience sitting around. Did they laugh at the 
right places? Are they involved with the movie? Is that idiot in the 
fourth row checking his mobile? Does that mean the movie is not able to 
hold his attention?
Somewhere
 in my heart of hearts I know when the movie is not up to the mark. But 
the hope of a fan doesn’t die. After all so many shitty movies go on to 
become hits, so why not this one? So its back to good old internet – now
 as eager to follow the box office figures of the movie as the audience 
feedback. A good opening makes me proud as if it is my personal 
achievement. A below-par booking has me looking for excuses that 
involves the drawbacks of everybody associated with the movie other than
 my favourite actor! So did the movie pick up in the Friday evening 
shows? Did it fall on Saturday or was it steady? Sunday is usually good 
but what about Monday?
Some
 films manage to be steady on Monday and that is the time when all the 
hard work of the last few months seems to pay off. The film has been 
accepted! But……more often than not, the movie drops on Monday and the 
secret fear turns into full blown disappointment. Now his market value 
will drop, his rivals will move ahead and leave him behind. Not to 
mention the ridicule I will face from my friends and colleagues for 
promoting the movie for ages. And of course the negative reviews on NG 
dripping with sarcasm and ridicule….
Yeah,
 being a die-hard fan is more hell than heaven. You should know – after 
all you have been reading this write-up with your favourite actor’s name
 in place of Shahid. Am I right or am I right? 
No comments:
Post a Comment